InBiz Eagles BOC

IN-BIZ EAGLES

INTERNATIONAL FESTIVAL OF BUSINESS BRILLIANCE

18 OCTOBER 2017

DUBAI, UAE

Award Categories

Brand Brilliance (T/O under €20m)

The winner will be the star entry that encompasses the very best of Marketing Brilliance over the year. This award will go to the candidate that can best demonstrate consistent growth, strong financial performance and brand recognition. Judges will look for evidence of exceptional delivery, site engagement and functionality, security, innovation and ethical practice.

Brand Brilliance (T/O €20m+)

The winner will be the star entry that encompasses the very best of Marketing Brilliance over the year. This award will go to the candidate that can best demonstrate consistent growth, strong financial performance and brand recognition. Judges will look for evidence of exceptional delivery, site engagement and functionality, security, innovation and ethical practice.

People’s Choice Business of the Year (FREE)

This award is presented based on the nominations and voting of the people of the region. Voting will open to the general public in January. Entrants will not be able to register for this category themselves. Companies will be nominated and voted for this award.

Employer of the Year

This award recognises organisations that have created a stimulating and supportive work environment and a real commitment to the welfare of its employees, resulting in high staff satisfaction levels and a well-motivated, ambitious and integrated workforce.

Entrepreneur of the Year

In recognition of a highly motivated entrepreneur who continues to exemplify drive, determination and exceptional abilities in the creation and administration of a successful business. The winner of this award will have a proven record of leadership, ingenuity, tenacity and success.

Best New Product Launch

Awarded to the campaign most effective in gaining brand awareness/trial/repeat for a new, re-positioned, existing or extended product service or company. Emphasis: clever, innovative ideas to make a brand relevant/new, worth trying.

Business Leader of the Year

Judges will look for individuals who demonstrate outstanding enterprise, innovation and entrepreneurial flair. A business leader with exceptional vision and leadership, with a strong financial track record.

Innovative Team of the Year

Teams entering this category deliver excellent team work and added value. Through their remarkable determination, dedication and coordination they successfully use their varied skills and knowledge for the benefit of the business. If your team has produced excellent results, you deserve recognition.

Brilliance in Environmental & Corporate Sustainability

Awarded to the campaign most effective in gaining brand awareness/trial/repeat for a new, re-positioned, existing or extended product service or company. Emphasis: clever, innovative ideas to make a brand relevant/ new, worth trying.

Brilliance in Social Media Campaign

Campaign or an ongoing initiative by the brand. Judges will look for the most engaging creative, and the cleverest, most useful and innovative use of social media. Please do remember to include evidence of return on investment, however this was assessed, so the judges can best understand how social media made a real impact on the organisation.

Brilliance in Marketing

Brilliance in Marketing Award recognises a marketing, PR or advertising campaign that has proved to be original, innovative and particularly effective. This can be a one-off campaign or part of a sustained strategy. Entry is open to both large and small budget campaigns and companies may enter directly, or marketing agencies may enter a campaign on behalf of a client.

Brilliance in PR/ Communications

It could be a campaign, project or strategy specifically aimed at hard to reach groups. Show us who you targeted and why they were hard to reach, how you were creative, how you understood your audience and provide robust evidence of success.

Best Marketing/ PR Consultancy

Only pro-active agencies that offer competent and successful performance-based programme management need apply. Judges will be casting a critical eye on aspects like effective communication, transparency, promotion and incentive strategy.

Rising Star (Under 30’s)

One extraordinary individual will be presented with our Rising Star Award. Given to a person who judges feel have displayed something truly exceptional in the sector over the last 3 years. Entrants can only be nominated by their department/ company head.

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