4th Annual

INTERNAL COMMUNICATIONS

BRILLIANCE AWARDS

22 MARCH 2018

THE BENTLEY HOTEL – LONDON, UK

IC Brilliance Award Categories

Best Internal Communications Campaign Entries should describe how ongoing strategic communications, or a significant public relations project, have engaged internal stakeholders such as managers, employees, trade unions etc. to promote corporate objectives, whether in the public or the private sector.

IC Innovation of the Year

Innovation is the only way to be successful when Internal Communication role and remit is constantly changing. Entries should demonstrate how Internal Communication professionals can play Key Strategic Role and facilitate New business dynamics, complex functional demands and employees with increased mobility, knowledge and influence.

IC Team of the Year

The Award is looking to recognise The Team among the IC community who has demonstrated excellence in the past 12 months. The awards seek to reward those who have contributed to the development and deployment of innovative strategies and tools that improve business growth.

The awards in this category will be judged against four key criteria:

Professionalism: Consistently meeting or exceeding challenging objectives and demonstrating a quality approach through personal values and working practices.

Innovation: Used innovative approaches, working practices or technologies to enhance their organisation.

Team Effort/ Role model: Provided an example to peers or colleagues. Has Impacted or inspired other business leaders.

Measurable success: Has delivered quantifiable benefits to their organisation through involvement with leadership initiatives in the past year and can demonstrate personal development to enhance their ability to succeed in future.

IC Professional of the Year

The Award is looking to recognise an individual among the IC community who has demonstrated excellence in their profession during the past 12 months.

Best IC Consultancy

Only pro-active agencies/consultancies that offer competent and successful performance-based services need apply. Judges will be casting a critical eye on results delivered by Agency led projects, innovative strategies and their efficiency, effective communication, transparency and ROI.

Best employee engagement

Entrants should demonstrate the use of research and communications to build employee motivation. The judges will be looking for a positive effect on employee attitudes and business performance. They will evaluate:

○ Employee research
○ Successful internal communication of brand values
○ Evidence of improved employee motivation
○ Improved brand or service provision for customers

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