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Judges Alumni

Stephen McCallion

Global Head of marketing Communications at TAQA, former Global Head of Corporate identity Communications , SHELL

Globally experienced marketing communications, corporate brand/ branding professional with strong technical & leadership skills. Strategist with ability to develop internal & external networks, achieve buy-in from senior stakeholders, gain C-suite support and deliver-with-excellence. Well- honed decision-making skills. Collaborative. Keep-it-simple approach.

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Stephen McCallion

Stephen McCallion

Global Head of marketing Communications at TAQA, former Global Head of Corporate identity Communications , SHELL

Andrew Flowers

Senior Digital Marketing Manager, Microsoft & Nokia

Andrew is a content strategist and producer with in-house experience from the likes of Microsoft, Nokia, Ericsson and nASDAQ OMX. In the past few years Andrew has mainly been focused on producing online videos and TV advertisements for smartphones, yet his broad career also spans financial communication, consumer PR and B2B copywriting.

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Andrew Flowers

Andrew Flowers

Senior Digital Marketing Manager, Microsoft & Nokia

James Stevenson

Founder And Managing Director Of Bletchley Group Digital Consultant of Marks And Spencer, UK

James helped businesses create, transform and grow their digital presence, products and teams using strategy, marketing, product and technology. Working for global brands, offering a range of digital services from e-commerce, to online brand protection, digital business strategies and online marketing, helping clients understand new busi- ness practices, new consumer behaviour, and new digital technologies available.

His Clients include: Guardian News and Media, Selfridges & Co, Bacardi, News Interna- tional, Bombay Sapphire Gin, Grey Goose Vodka Hilton Hotels.

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James Stevenson

James Stevenson

Founder And Managing Director Of Bletchley Group Digital Consultant of Marks And Spencer, UK

Martin Kirke

Non-Executive Director and Coach, Advisory Board Chairman at PushFar.

Martin has held international HR director roles with Dow Chemical, Ericsson, Serco and BP including vice President resource management for Ericsson based in Stockholm and HR Director Operations Europe, Middle East, Africa and Asia-Pacific for the BP Group. Martin has experience of running a business as a General Manager and has also led major change and transformation programmes.

Martin was the lead in HR at Transport for London for the 2012 Olympics after which he decided to focus on non-executive director and consultancy work. His clients include the Cabinet Office, UK (Cabinet Office supports the Prime Minister and Deputy Prime Minister, and ensures the effective running of government) and healthcare charity ‘Action for Change’ where he is also a non-executive director.

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Martin Kirke

Martin Kirke

Non-Executive Director and Coach, Advisory Board Chairman at PushFar.

Tony Coll

Media & Communication Consultant, former BBC Journalist

Tony Coll is one of the UK’s most experienced media and presentation coaches and trainers. A former BBC TV and BBC Radio reporter and producer, he has worked for many years with senior figures from companies and organisations of all sizes; politicians; national and local government officers; health service and utility managers; pressure group spokespeople; charity workers; chief police and fire officers. He worked at cabinet level with the late Veronica Crichton, former director of communications at the Labour Party, in media training several UK government ministers.
Tony’s training can be delivered in the form of personal coaching or consultancy, in groups or as part of wider emergency response training. It covers effective emergency communication with newspapers, radio, TV and social media as well as addressing live audiences.

Tony Coll is an Oxford law graduate who began his career as a newspaper reporter in North East London and Sheffield.  He moved on to the BBC World Service, BBC Radio One ‘Newsbeat’, BBC and commercial local radio and BBC regional TV in Manchester and London.  He has interviewed cabinet ministers and other public figures; researched, produced, reported and presented news and current affairs programmes, from hard news, sequence programmes and “built” documentaries, through live political discussions and phone-ins, to lighter features, celebrity profiles and vox pops.

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Tony Coll

Tony Coll

Media & Communication Consultant, former BBC Journalist

Simon Nicholson

Social Media Manager, Honda Motor Europe Ltd
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Simon Nicholson

Simon Nicholson

Social Media Manager, Honda Motor Europe Ltd

Omar Rostom

Consumer Engagement and Media Manager Near East, North Africa, Levant, & Emerging Asia, Microsoft
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Omar Rostom

Omar Rostom

Consumer Engagement and Media Manager Near East, North Africa, Levant, & Emerging Asia, Microsoft

Christophe Ginisty

President 2013 , International Public Relations Association, Former Digital Evangelist for Europe, Middle East and Africa, Edelman

International public relations expert and a digital guru with more than 20 years of experience.
- Deputy Managing Director of Edelman EMEA, European Technology – Digital evangelist (2011-2012), fouunder and Managing Director Rumeur Publique (1988, 2011).
- President of the International Public Relations Association (IPRA) for 2013.
- Founder of NGO ‘Internet sans Frontières’ (Internet without Borders) in 2007 then WebDiversity in 2011.
- Published author of Allons, enfants de l'Internet! (Publisher: Diateino, 2010).
- Creator of the "ReputationWar" international conference (2013).
- Professor of Lobbying & Influence at INSEEC (since 2010).

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Christophe Ginisty

Christophe Ginisty

President 2013 , International Public Relations Association, Former Digital Evangelist for Europe, Middle East and Africa, Edelman

Hannu Koikkalainen

Head of Digital Planning, Microsoft, Finland
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Hannu Koikkalainen

Hannu Koikkalainen

Head of Digital Planning, Microsoft, Finland

Guy Perry

Managing Director, Gulf Media Experts, UAE

Guy has 30 years’ experience in international BBC TV news, corporate communications and media consultancy. Now based in the UAE since 2006, he founded and ran for 10 years a successful media training and consultancy firm in London, Greenwich Village PR, working with blue chip clients such as KPMG, the Royal Institute of International Affairs (Chatham House), L’Oreal (Paris) and the Crown Estate.
In 2006, as adviser to the spokesman of the Asian Games Doha, he led the official response to the media onslaught following the death of a competitor.
Guy has worked for many international news organisations such as BBC TV, BBC World Service Radio, International Television News (ITN), Reuters, EuroNews and Channel 4 News.

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Guy Perry

Guy Perry

Managing Director, Gulf Media Experts, UAE

HR BRILLIANCE AWARDS

23 January 2025

London, UK

HR Brilliance Award Categories

Extended Entry Deadline:

11 October 2024

Finalists Announced:

11 November 2024

Awards Evening:

23 January 2025

Brilliance in Recruitment & Retention
Judges will be looking for evidence of innovation and bottom line contribution through enhanced recruitment and improved retention. Entries could range from one- off projects in key areas through to the implementation of new policies covering all resourcing activities. Entries should be presented in the form of a business case study supported by relevant metrics.Judging Criteria:○ Any Innovative Recruiting Strategies? Evidence of positive impact on Successful Recruitment rates and on business, in general (proven and future impact permitted)
○ Evidence of improved employee motivation
○ Evidence of high-quality, flexible provision, responsive to employer and employee needs
○ Evidence of positive impact on business (proven and future impact permitted)
○ Employee Retention Rate
○ Provide any relevant links to campaign images/videos

HR Team of the Year

Judges will be looking for evidence of a Team Effort and bottom line contribution through enhanced partnerships with the wider business functions. This award recognises the HR team who have excelled within their function and across the organisation. Entries should be presented in the form of a business case study supported by relevant metrics.

Judging Criteria:

Professionalism: Consistently meeting or exceeding challenging objectives and demonstrating a quality approach through personal values and working practices.

Innovation: Used innovative approaches, working practices or technologies to enhance their organisation.

Team Effort/ Role model: Provided an example to peers or colleagues; has impacted or inspired other business leaders.

Measurable success: Has delivered quantifiable benefits to their organisation through involvement with HR initiatives in the past year and can demonstrate personal development to enhance their ability to succeed in future.

Brilliance in Innovative Use of Technology

Judges will be looking for organizations that have used technology to move HR forward. It could be via the application of HR software and analytic systems, online recruitment or an e-learning programme. The highest marks will go to those who demonstrate an innovative approach that ties to corporate strategy. Entrants must provide evidence of the return on investment.

Vision and Values:
○ Clarity of objectives
○ Campaign strategy
○ Creativity
○ Campaign execution
○ Use of budget and ○ Return on investment
○ What does your organisation do to clearly communicate its vision and values to all employees in a way that helps to drive their behaviours and actions? ○ How do you encourage your employees to live the organisation’s values on a daily basis?
○ What do you do if a core value is not adhered to by a manager or employee?

HR Professional of the Year

The HR proffesional of the Year award recognises the individual who has demonstrated outstanding leadership at the executive level. Our jury is looking for the HR Director who has led a team in the:
• Successful implementation of a people strategy that directly contributes to the achievement of organisational objectives
• Clear and successful articulation of a compelling, unique and relevant employee value proposition (EVP)
• Effective implementation of bold, visionary, innovative people strategies
• Creation of an executive culture in which people issues are at the heart of every important business decision

Professionalism: Consistently meeting or exceeding challenging objectives and demonstrating a quality approach through personal values and working practices.

Innovation: Used innovative approaches, working practices or technologies to enhance their organisation.

Role model: Provided an example to peers or colleagues; has impacted or inspired other business leaders.

Measurable success: Has delivered quantifiable benefits to their organisation through involvement with HR initiatives in the past year and can demonstrate personal development to enhance their ability to succeed in future.

Brilliance in Employee Engagement

This award honours an organisation for specifically focusing on engaging employees through fostering a corporate culture, empowering Leadership, transparency, recognition and team building. Judges will be looking for a well-thought out strategy linking employee engagement to the heart of the business. This can include motivation programmes that have made a significant difference to an organisation’s performance. Entrants should provide details of the strategy itself, and demonstrate how it measures improvements in engagement and detail the business outputs.

Vision and Values:
○ Clarity of objectives
○ Campaign strategy
○ Creativity ○ Campaign execution
○ Use of budget and ○ Return on investment
○ What does your organisation do to clearly communicate its vision and values to all employees in a way that helps to drive their behaviours and actions?
○ How do you encourage your employees to live the organisation’s values on a daily basis?
○ What do you do if a core value is not adhered to by a manager or employee?

Brilliance in Diversity and Inclusion 

Brilliance in Diversity and Inclusion

We are looking for organisations that are recognising and championing the behaviours that build a more inclusive culture - ensuring fairness, celebrating the diversity, and achieving better results collectively.

Judges will shortlist projects/campaigns that can demonstrate its impact in shaping and driving the Diversity and Inclusion agenda; We welcome nominations from all types of diversity & inclusion-focused campaigns. It could we the work organisation done to provide outstanding support and opportunities to women, people from BAME backgrounds, those from the LGBTQ+ community, disabled people and other minorities.

Campaign should:
Empower and support employees to realise their full potential.
Help deepen understanding between different diversity groups and how opportunities and challenges may intersect.
Show ways to collaborate with others to innovate and develop workable solutions.
Engage with and utilise senior champions to ensure pace, focus and direction.
Demonstrates why the D&I strategy was implemented and how it is linked to broader business strategy
Display the evidence that the D&I strategy is part of the corporate ethos
Demonstrate its long-term sustainability, the sustained value it has added to the business

Business Leader of the Year

Judges will be looking for individuals who can demonstrate outstanding enterprise, innovation and entrepreneurial flair. A business leader with exceptional vision and leadership, with a strong financial track record.

Innovative Team of the Year 

There is no ‘I’ in team Teams entering this category deliver excellent team work and added value. Through their remarkable determination, dedication and coordination they successfully use their varied skills and knowledge for the benefit of the business. If your team has produced excellent results, you deserve recognition.

Awards Entry Process

We invite your organisation to submit nominations to enter the International BOC Brilliance Awards, honouring the outstanding achievements in the workplace.

All organizations worldwide are eligible to submit nominations to this International Brilliance Awards: large and small, public and private, for-profit and non-profit. Nominations may be submitted by individuals or organisations.

The 2021 Award has attracted nominations from organisations of all types, from different parts of the world. Many of the world’s largest and most famous companies have won  Brilliance Awards. However, some of our winners each year are small and midsize companies that are still growing and building their brands and investing in their people.

The main component of an entry is the 2,000-word entry document which can be requested here

Ones completed, please email the document to Awards@boc-uk.com

In addition to the entry document, you may include supporting material. Supporting material does not contribute to the 2,000-word limit of the entry document. Supporting material may include, but is not limited to:

  • Photographs
  • Testimonials
  • Graphs/data
  • Videos (please send a link or the video file)

Please note: you can send a maximum of 5 supporting documents.

    • Single Award Entry - £250
    • Up to 3 award Entries - £490
    • Single Pass for Award Ceremony - £290
    • Group of 4 - 4 Passes for Award Ceremony - £990
    • Table of 10 - 10 Passes for Award Ceremony - £2450
    • Table of 12 - 12 Passes for Award Ceremony - £2990
    • Additional Trophy - £170

*all prices exclude VAT

Judging of entries will be conducted in October by the members of specialized judging committees. Judges are recruited worldwide, based on their industry, function and experience.

Judges will review and rate entries online, at their convenience.

All entries that receive a final average score of at least 70 out of 100 from the judges will be recognised as finalists. The eligible nomination with the highest average score in a category will be designated the Brilliance Award winner, and will receive a Brilliance trophy.

Other eligible nominations with a final average score of at least 80 will be designated as Golden and Silver winners, and will receive framed Certificates.

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